During the Fashion Week, last month, the brand Sonia Rykiel was absent from the calendar. What put the chip to the ear as to the future of its artistic director, Julie de Libran. For more than four years, this Franco-American, had attempted to revive the iconic parisian brand, known for its mesh and its iconic stripes. On Thursday, the company has officially announced his departure. “Since 2014, Julie de Libran re-creates her collections in a vision of the woman Rykiel inspired by the spirit of our foundress. Management joins with employees to thank Julie for her contribution.”
In September 2018, the designer had the fashion show spring-summer 2019 on the terre-plein of the organic market of the boulevard Raspail, in the presence of Anne Hidalgo and Nathalie Rykiel, who took advantage of the occasion of the fiftieth anniversary of the claw, to lift the veil on a plate “aisle Sonia-Rykiel”. Julie de Libran, also Germanopratine, was unveiled in front of the passers-by a of its collections in the most successful and the most faithful to the heritage house.
But the financial results of the company under the direction of Jean-Marc Loubier and in the lap of First Heritage Brands (which also owns the renowned belgian Delvaux and French designer Robert Clergerie), are not at the height for a moment. Rumors claim that the group would seek to sell the brand. For the moment, the branch said, “currently work to define the future organization of the studio in order to continue the development of the house on the basis of its creative force and its know-how.”
On his account Instagram, three days ago, Ms. de Libran was posting a quote from Karl Lagerfeld: “The future belongs to your imagination.”